Evaluation: Addressing my audience

I chose to address my "Indie" audience by using lots of black against bright colours and I even used just plain black and white for images and my double page spread layout. This was to give the audience a sense of fun with the bright colours but still sophisticated with the black and white images which can also be shown as low tech so that it isn't trying to be a glossy magazine. I didn't really use many graphics as I didn't want the layout to look messy and unorganised so the graphics I did use I made sure that they fit in with the magazine's "look" and that they were placed where they wouldn't look wrong or messy this would attract the audience because it looks a lot more sophisticated and without appearing to "glossy" it appears more professional.The Indie genre is quite a new thing in terms of sub-culture groups so I was worried that the older viewers wouldn't be too interested in hearing about up coming indie bands and that they would have their own favourite bands and be set in their ways when it came down to music but I thought that if I made the magazine interesting enough that they would become interested and want to read it. The language that I have used for my media product is to keep the sense young and understandable without patronising the audience but so that I didn't confuse them either as this would ensure that they didn't buy another copy and that they would definitely not give out good reviews of the magazine. I decided to make my double page spread into more of a question and answer interview to keep the audience interested and attract them to reading it more whereas some magazines write a kind of biography of events which can get boring and make you want to turn the page. I wanted an article that was easy to read but not as if it was aimed at a very young audience of around 10 years old. The front cover text is bold and understandable and the contents page is nicely set out and easy to read without being overlapped and messy this would be good for the audience because I didn't want them to be confused and unable to read it. The cover lines of the front cover really grab the audiences attention because they feature information about their favourite bands and give a sense of mystery with the tag lines which makes them want to read inside to find out more. The content of the magazine on the double page spread is an interview with a new artist who has become really famous in a short amount of time and there is a small introduction about her and then a question and answer interview which gives the reader a bit of an insight to who she is. The photo's I have used: The front cover image has been photoshopped so that the artist really stands out from her background which gives the focus right on her. The contents page: The top right image of the girl is quite a standard image with no major editing apart from desaturation, the image focuses mainly on the face. The male image also has just been desaturated and connotes a dominating stance in the picture as he is standing tall looking into the camera and the bottom image of the girl has also been desaturated and this also focuses on the face. The double page spread images: A big image of the girl, focused on the face and the girl has a hand over her mouth which could connote mystery, something to hide, or that she has just let a secret out and has put her hand to her mouth in shock this would attract the audience because they want to know her secrets, there are two other images both focused on the face and the middle image is a full body shot where she looks like she is having fun. All of the images would entice and attract the reader as they all have the same style as the readers style and they all look quite chic and edgy which gives them all some depth.